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Why Daybook? |
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When you think of Daybook, you might think of a local news community. Hundreds of opt-in journalists open our daily email or visit our Web sites to find out what’s going on in Atlanta and Dallas. Professional communicators use Daybook as a cost-effective way to distribute local news and information to these journalists—who are genuinely interested in what the communicators have to say. Thousands of other readers watch and observe this daily dance to keep their finger on the pulse of what is going on in their city. Local. Community. News. Cost-effective. Measurable. That’s what we’re talking about. Beyond being a news source, Daybook is also creative. Our Atlanta Daybook Expert Network serves up local Atlanta experts for Atlanta journalists who need someone to interview with knowledge of subjects ranging from children’s issues to corporate ethics and telemarketing. Our free analytics service helps you measure the performance of your Daybook stories or ads, including click-throughs and visits to your news story or Web site. Try Daybook for yourself and you’ll see what we mean. Or review our success stories. You’ll see why the Daybook audience is rapidly growing. If you’d like more information, or like to talk to one of our specialists about an idea, just call 770-671-0213 or 800-969-2995. Our HistoryFounded in 1990 in Atlanta as the opt-in What’s Up Atlanta news fax service, we quickly became a staple of the local press and professional communicators in Metro Atlanta. After 15 successful years, we migrated to a new distribution method via opt-email, RSS and Web site. In 2005, Daybook expanded to the Dallas/Fort Worth market. Daybook also won the American Marketing Association - Atlanta Chapter's Silver AMY award for Maverick Marketing for the launch of DFW Daybook.. In 2006, Daybook unveiled its new Web platform and content management system, Daybook 2.0, allowing customers more options to easily post stories for publication and managing their accounts. Atlanta Daybook started helping to promote awareness of climate change issues in early 2007 by supporting the Climate Change Workshop presented by the British Consulate General in Atlanta and Daybook instituted its "Green Story" pricing discount which is still in place today. In 2008, Daybook grows to a third city with the launch of Nashville Daybook. Atlanta Daybook was selected by Brand Atlanta and the Atlanta Convention & Visitors Center as the source for Atlanta news on the ATL Insider Web site. Atlanta Daybook stories power the news section on that site each day. Brand Atlanta and ACVB named Atlanta Daybook as the top local news community in Atlanta. In Atlanta and Dallas/Fort Worth, Daybook continues to grow each day as more and more readers turn to Daybook. Our Daybook communities provides a daily convergence of local press, public relations and marketing professionals, and business/civic leaders — all in an easy, unique format. LocationsDaybook, Inc. Headquarters |
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| Atlanta Daybook is a subsidiary of What's Up Interactive, a full-service interactive
marketing agency in Atlanta, GA. What's Up specializes in a variety of multimedia marketing solutions: Atlanta Web site Design , and development (including CMS solutions and mobile web sites), innovative social media marketing and search engine optimization (including online public relations and paid search marketing), and multimedia such as online video production and podcast production. To learn more visit www.whatsup.com. | ||
