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Dayblog Cookerly Public Relations recently became the agency of record for SunTrust Banks, and will be providing marketing and public relations support for the company’s retail, wealth, and corporate banking. Servigistics, the worldwide leader in Service Lifecycle Management software, announced today that Mark Vigoroso has joined Servigistics as Senior Vice President, Global Marketing and Alliances. Servigistics is a privately-held company headquartered in Atlanta, with regional headquarters in the UK, Japan, and India, and sales and service professionals around the world. Has your company added a new client? A new executive? Submit your company's news headline to the Dayblog free of charge. E-mail us at: dayblog@atlantadaybook.com	Daybook Fast Facts Being Rich May Not Mean Acting Rich Victoria Cerrone of the Florida council of The Luxury Marketing Council offers: “The top 10% of the demographic pyramid are responsible for 71.5% of total US household net worth and 50% of all spending. But, they don’t all wear Brioni suits, drive a Bentley or carry a Vuitton bag. In fact, 80% of affluent consumers are a product of the middle class. Connecting with this narrow and unique segment has never been more challenging.” (Quoted from post by April Voris at zealotrymarketing.com)
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Being Rich May Not Mean Acting Rich