In reviewing all the click-throughs to stories on Atlanta Daybook so far in 2007, it is interesting to see which stories were read the most. Daybook readers are a 2200+ group of professionals spread across traditional & new media, PR & marketing, government & politics, education, non-profits and the corporate world. What we respond to on Daybook tells us something about ourselves.
While some stories on Daybook are posted specifically for media coverage, many other stories are directed to all of us as Metro Atlantans, business people, parents, consumers, party-goers...all the various segments that we all fit into outside our job titles. Media alert stories get great click-throughs, but we wanted to let you know what else Daybook readers read.
So here are the Top 10 Most Read Stories so far in 2007 on Daybook. Congratulations to the Contributors who seem to know "what makes us click".
1. "M. Kay duPont becomes Mary Todd Lincoln, and shares with other speakers her keys to character success" - submitted by Wendy Kinney of Ready...Set...Go Make Money!
Wendy's story on seminars to develop our public speaking skills proved Daybook readers have something to say and they want to say it very well, out loud and in public.
2. "Events During NCAA® Men’s Final Four® Weekend Put Youth In the Middle Of NCAA® March Madness® " - submitted by Sharon Goldmacher, Communications 21 PR
Basketball and kids...we couldn't seem to get enough of this during the Final Four. Incidentally, this story drew the largest number of click-throughs ever from the Daybook RSS feed.
3. "Speed Date" with Top Atlanta Journalists at HomeRun PR: A Public Relations Seminar for Non-Profits and Small Businesses" - submitted by Mitch Leff, Leff's Atlanta Media
Come on, admit it, we all like to meet the press.
4. "PRSA|GA January Luncheon: The Strategy Behind Sponsorships" - submitted by Denise Grant, PRSA|GA
Almost 400 readers opened this story, so getting and maintaining sponsors is something Daybook readers take seriously.
5. "WIT Announces Finalists for Eighth Annual Women of the Year in Technology Awards" - submitted by Marti Breen, Women In Technology
We like women who are smart, talented and on top of their game. As a group, Daybook readers appreciate the best in any field and like to read about it. Other stories about top awards and honors did very well on Daybook.
6. "Buckhead Businesses Convene to Celebrate Spring - Taste of Buckhead Business" - submitted by Susan Silva, Buckhead Business Association
Good food and drinks always draw a Daybook crowd.
7. "Wanted: Freelance Writers and Photographers!" - Submitted by Mitch Leff, Leff's Atlanta Media
This story had one of the highest click-through rates in the shortest amount of time on Daybook. Writers and photographers got up early on the day this story ran.
8. "What Are The Hot Buttons With Upscale Mature Adults? Find out at AMA-Atlanta" - Submitted by American Marketing Association, Atlanta Chapter
Always nice to find out which of our buttons the marketers are going to push next.
9. "First Indian Auto Manufacturer Enters U.S. Market" - submitted by Mike DePetro, The Titan Agency
This story drew click-throughs from across every segment of the Daybook subscriber list. Though sparse on Daybook, stories about cars are read here. In a city that seems to have too many cars at rush hour, we still want to see what the next new ones are like.
10. (tie) "Atlanta Children's Book Author Receives Prestigious National iParenting Media Award" - submitted by Hicham Bouani, Bouje Publishing
This story drew hundreds of readers with its mix of children, publishing, and a national award.
10. (tie) "GATech's Technology Square Launches Free, Summer Movie Series Starting June 6th" - submitted by Holly Mull, GA Tech's Technology Square
As group, Daybook readers always favor stories about entertainment, public events, music, dining...having fun. We all work hard so we deserve a break, even if sometimes all we get to do is read about the fun.
Thanks to all our Daybook readers and contributors. It is a pleasure to work with you and for you. We are very glad to to say there really isn't any "bad" news on Daybook, or if there is, the story is about an individual or an organization trying to improve the situation or eradicate what caused the bad news in the first place. It's a nice job being able to help them.
Karla Sinclair
Managing Editor
Atlanta Daybook
karla@atlantadaybook.comwww.atlantadaybook.comA What's Up Interactive Company 
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