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Release Date: 10.29.07 | Location: All Metro Atlanta | Organization: Beazer Homes
Contact Name: Sara Nix | Company: Fleishman Hillard | Phone: 404-739-0115 | Cell: 678-467-0946 | E-Mail: sara.nix@fleishman.com

Beazer Homes Launches SMARTDESIGN™ Homes In Atlanta Area

Sneak Preview for Media to Meet with Organizing Expert Monica Ricci and Tour New Homes

 

Atlanta-based Beazer Homes has partnered with organizing expert, Monica Ricci, to develop new home features designed to help homeowners reduce clutter, increase storage and use their space more efficiently. Ricci, named one of the nation’s organizing elite by Forbes Magazine, will join more than 100 realtors from the Atlanta area for a preview of Georgia’s first SMARTDESIGN model homes.

WHAT:
Media are invited to meet with nationally acclaimed organizing expert, Monica Ricci, and join more than 100 realtors for a sneak preview of Beazer’s new SMARTDESIGN model homes featuring the latest innovations in home organization and storage.

As a certified organizing expert, Ricci is a long time member of the National Association of Professional Organizers (NAPO) and a regular guest on HGTV’s “Mission Organization.” Through an exclusive partnership, Ricci is helping Beazer create features that streamline, organize and de-clutter the home.

WHERE:
Hampton Station Model Homes
204 Hampton Station Boulevard
Canton, GA 30115

WHEN:
Thursday, Nov. 1, 2007
4 p.m. to 7 p.m.
*Wine and hors d’oeuvres

SMARTDESIGN:
Beazer’s new options are the result of its proprietary SMARTDESIGN approach to new home design. Through SMARTDESIGN, Beazer’s architects collaborate with and draw inspiration from a team of experts – including interior designers, professional chefs and organization specialists – to develop homes that offer an unparalleled combination of style and function. The new organization features are designed to “work” for today’s families by complementing their busy and varied lifestyles. Beazer is rolling out its new SMARTDESIGN home features nationwide by the end of 2007. www.beazer.com

B-ROLL:
B-roll is available on request.

To see sample footage of Monica discussing the new SMARTDESIGN features, click on the following link: http://www.youtube.com/watch?v=b3jWoiGAPGA .

DIRECTIONS:
From I-75 North, take I-575 North to Exit 19-Hwy 20 ( Cumming Highway) and travel East. The community will be approximately 6.5 miles on the right, just past East Cherokee Drive.

CONTACTS:
Sara Nix
Office: (404) 739-0115
Mobile: (678) 467-0946
sara.nix@fleishman.com

Mandy Brooks
Office: (770) 829-3755
Mobile: (404) 229-5931
mbrooks@beazer.com


Fleishman Hillard | Publish Date: 10.29.07 | Back to home |  Email      Print

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