Release Date: 07.08.10 | Location: All Metro Atlanta | Organization: addONE Marketing Solutions
addONE Marketing Solutions CEO Melissa Packman LIVE This Weekend on Newstalk 1160—Women on the Move
Discusses "Secret Weapon" to Business Success
Listen live this Saturday-Sunday, July 10-11 at 1:00pm as Melissa Packman of addONE Marketing Solutions sits down with Newstalk 1160’s Jennifer Green, host of the popular Women on the Move segment, to discuss the hidden benefits of hiring contract marketers, especially during uncertain economic times.
Packman’s firm, Atlanta-based addONE Marketing Solutions, places senior level marketing talent in area companies, for short-term projects or long-term needs—to support key strategic initiatives, fill maternity or personal leaves, or cover hiring gaps. After a successful career at Coca-Cola, she began the company after noticing companies were in need of short-term, skilled marketing support. She’ll discuss how both small and large companies can gain competitive advantages by incorporating short or long-term marketing consultants into their human resources mix.
Packman has a special take on how companies can be very successful by bringing in marketing contractors to get the job done. She’ll also discuss how, during tough economic times, hiring a flexible employee can be a secret weapon for many businesses because key strategic initiatives can still move forward, but in a more cost-efficient manner than hiring full-time, full-benefit employees.
You’ll also learn:
· What the main benefits are to hiring marketing contractors
· Whether you should hire a marketing contractor instead of a full-time employee, or full-service agency
· How to determine if a contractor is right for your business needs
NewsTalk 1160’s Women on the Move showcases area business women who share their secrets to success in an inspiring and engaging hour every weekend, hosted by Jennifer Green.
About addONE Marketing Solutions:
Since 1998, addONE Marketing Solutions has provided the supplemental people power that clients need to manage projects or address staffing shortages by temporarily or permanently adding one or more experienced marketing professionals. Whether clients need high-level strategic thinking or roll-up-your-sleeves tactical activation, addONE matches organizations with uniquely qualified consultants who bring fresh approaches and ideas based on a broad history of work experience. These self-starters hit the ground running and make an immediate impact fulfilling short-term, long-term, part-time or full-time assignments. Based in Atlanta, with regional offices in St. Louis, Chicago and New York, addONE Marketing is a premier resource for veteran marketing talent, attracting and retaining independent marketing professionals with a minimum of 10+ years of diverse marketing experience.
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Contact Info
Contact Name: Rani V. Quirk
Company: addONE Marketing Solutions
Phone: 7703552048
E-mail: rquirk@add1marketing.com
