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Millennials and people with children are more likely to invest in a company well-known for its corporate social responsibility programs compared to non-Millennials and people without children. That's according to a national survey commissioned by Aflac to understand consumers' perceptions of corporate social responsibility (CSR) programs.

Some of the findings:

  • 69 percent of Millennials ranked CSR as a top priority with regard to their willingness to engage on a company's social media channels
  • 49 percent of Millennials would rather live modestly and donate a large portion of their yearly income to a cause that has impacted them.
  • 66 percent of Millennials are likely to invest in a company well-known for its corporate social responsibility program.

Aflac's survey was conducted in the United States between Aug. 18 and Sept. 2. 6,000 respondents (2,000 nationally representative, and 400 within each of the top 10 DMAs) were asked about their thoughts regarding various aspects of corporate social responsibility.


"Corporate Social Responsibility is a hard-edged business decision. Not because it is a nice thing to do or because people are forcing us to do it because it is good for our business."
- Irish Businessman Niall FitzGerald, Former CEO of Unilever, and current chairman of the UCD Michael Smurfit Graduate Business School.


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Career Opportunity Highlights:

Companies may submit opportunities to Career Listings are Free of Charge - and are best used for open positions in Communications, Marketing, Media, PR, or Social.


Communication Strategy and Support Manager | Southern Company [Learn More]

Social Media Manager | Turner Broadcasting System [Learn More]

Social Media Specialist | Turner Sports [Learn More]

Regional Communications & Marketing Manager | American Red Cross [Learn More]

Part-Time Development Director | Atlanta Press Club [Learn More]

Communications & Marketing Director | Atlanta Habitat for Humanity [Learn More]

Manager Communications | Emory School of Law [Learn More]

Social Media Editor | Home Depot [Learn More]

Email Project Manager | BKV [Learn More]

Communications Director | Atlanta Public Schools [Learn More]

Communications/Public Engagement Officer | Atlanta Public Schools [Learn More]

Chief Executive Officer | SHRM [Learn More]

Visitor Experience Manager | Atlanta Botanical Garden [Learn More]

Field Marketing Specialist [POSITION FILLED]

Executive Director Real Estate [POSITION FILLED]

Workplace Strategy Consultant | CBRE [POSITION FILLED]


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Atlanta Daybook is a comprehensive online press distribution product that creates more local engagement for stories published through the Daybook Network platform.

Atlanta Daybook reaches thousands of local business professionals: 70% are corporate and nonprofit business professionals in Atlanta, 30% are media professionals-representing over 90% of Atlanta's media outlets (reporters, anchors, producers, show hosts, assignment editors, bloggers).

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