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Release Date: 10.15.2007 | Location: Outside Metro Atlanta | Organization: Ogilvy Public Relations

First of Its Kind in North America, The Lady Bamford Center for Childhood Development Officially Opens in GA

The Bamford Foundation's Global Mission Expands to North America With Opening of Lady Bamford Center in Savannah, GA

SAVANNAH, Ga., (Oct. 15, 2007) – Graced by the lady for whom it was named, The Lady Bamford Center for Early Childhood Development officially opened today at the Moses Jackson Community Center in West Savannah. Lady Bamford, the wife of Sir Anthony Bamford, the owner and chairman of JCB Construction Equipment, officially declared the center open during a brief ceremony this afternoon. Joining her to mark the occasion were Savannah Mayor Otis S. Johnson and Gregg Schroeder, president of the United Way of the Coastal Empire. The Lady Bamford Center will provide education and social skills to pre-school children from the West Savannah neighborhood to help them to succeed in elementary school and later in life.

"Our children are our future," Lady Bamford stated. "They are a vital and precious legacy that we leave to future generations. It is so important for children to gain the best possible start in life."

"The Lady Bamford Center is a Public-private partnership designed to help younger people get the start they need to increase their chances of success later in life," stated Mayor Otis Johnson. "Studies show that Early Childhood Development is key to achieving long term outcomes. I am proud to be a part of this project and in bringing it to the West Savannah Community."

Public-private Partnership Addresses Savannah's Educational Needs

Located in the East Wing of the Moses Jackson Community Center at 1410 Richards St., The Lady Bamford Center was created through a joint partnership of JCB, one of the world's leading manufacturers of construction equipment; Lady Bamford, the City of Savannah, and The United Way of the Coastal Empire. The Wesley Community Centers of Savannah, Inc., a member of The United Way for nearly 50 years, will operate the center. The Wesley Community Centers has a long and distinguished history of serving the needs of working mothers and minority families in the community. The Wesley Centers function today under the direction of Tammy Mixon, its executive director. The Lady Bamford Center will open its doors to 30 children initially and eventually expand to accommodate 58 children. Children of homeless and low-income families, and those with physical, mental or emotional difficulties, will receive priority in admissions.

JCB Employees Lead Fundraising Effort

Over the past year, JCB employees have worked tirelessly to raise operating funds for the center, including road races, golf tournaments, and other special events. John Patterson, managing director and chief executive officer of JCB Worldwide, the parent firm, has pledged that the company will match all employee donations. In addition, JCB has purchased a 15 passenger van for the students so they will have adequate transportation to and from the Center. The bus was painted in JCB Corporate yellow at the Savannah plant.

"It is only fitting that children who attend The Lady Bamford Center for Early Childhood Development should ride to a new school in a new school bus," said Graeme Macdonald, President, JCB -- The Americas stated." "Think of this bus as the first step in a long journey for the children of The Lady Bamford Center. Their journey will take them first to the center, then to elementary school, then high school, then college and on to a successful career. We're delighted to be able to provide that all-important first step."

Lady Bamford Center Will Provide Education, Guidance and Support to Area Pre-School Children in Need

The Lady Bamford Center will provide educational instruction and guidance in the social skills to children of the West Savannah neighborhood from six months to four years of age. The center is not affiliated with the Savannah-Chatham Public School District. It operates independently and strives to prepare children for kindergarten and elementary school.

Each room in the Lady Bamford Center features bold, bright colors, all positioned at eye-level for younger children. It features a modern kitchen with the latest commercial kitchen equipment, well-lit classrooms, wide hallways and a playground. The interactive curriculum at The Lady Bamford Center for Early Childhood Development relies on stimulation, direction, spatial relations and color recognition to reach children who range from six months to four years of age. Teachers who specialize in early childhood development provide basic instruction in good hygiene practices, appropriate table manners and other social graces.

The educational program at The Lady Bamford Center will concentrate on four areas of childhood development: social, emotional, physical and cognitive. By employing a creative curriculum – one intended to encourage children to experience learning in a creative, stimulating setting – children will be enveloped in an environment that will nurture growth and development. In time, the Lady Bamford Center will seek accreditation by the National Association for the Education of Young Children.

Area Businesses Contribute

Several businesses in the community underscored their support of The Lady Bamford Center by donating products and labor for installation during the community center renovation.

  • Infinity, Inc., 4131 Ogeechee Road, Savannah; donated the center's telephone system, including hardware, software and all labor costs for installation.
  • ADS Security, 2 Park of Commerce Drive, Suite F, Savannah; installed the center's sophisticated burglar-alarm system at a discounted, affordable price.
  • Office Services/MVR, 1042 Lynes Avenue, Savannah; a dealer representing the HON Company, donated a wide range of furniture for teachers and staff at the center.

The Bamford Foundation's Global Mission Expands to North America With Opening of Lady Bamford Center in Savannah, GA

The Lady Bamford Center in Savannah is the first of its kind in North America. Lady Bamford's mission is to provide the educational instruction, training and support to enable children from all geographic areas and economic circumstances to succeed early in life. She has embraced the ambitious goal of building an early childhood development center near each of the 17 manufacturing plants that JCB operates on four continents. Among its many global initiatives, The Lady Bamford Charitable Trust has adopted The Government High School in the village of Jharsaintly in northern India to educate more than 700 children of remote villages located near the JCB manufacturing plant in Ballabgarh, Haryana. The Indian state of Haryana borders Delhi, the second largest metropolis in India, after Mumbai.

The Bamford Foundation has pledged to contribute funds for the center's first year of operation and will continue to donate money annually for each year of operation. For its part, the City of Savannah paid part of the cost of renovating the East Wing of the Moses Jackson Community Center to prepare it for use as the Lady Bamford Center. The Special Purpose Local Option Sales Tax provided funds for the renovation work, which entailed installing a new roof, a new heating and air-conditioning system, and removing asbestos. The United Way of the Coastal Empire and JCB will fund the difference between actual operating costs and the revenue provided by the Bamford Foundation and private donations.

About JCB

JCB has 17 manufacturing plants on four continents: 10 in the U.K., three in India and others in the U.S., China, Germany and Brazil. The company employs more than 8,000 people worldwide. JCB celebrated its 60th anniversary in 2005. The company is privately owned by the Bamford family. Its Chairman, Sir Anthony Bamford, is the son of the company's late founder, Joseph Cyril Bamford, for whom the company is named. JCB manufactures more than 279 distinct machines including: backhoe loaders, Loadall telescopic handlers, tracked and wheeled excavators, wheeled loading shovels, articulated dump trucks, rough terrain fork lifts, mini excavators, skid steers loaders, JCB Vibromax compaction equipment and ground-care equipment. For agricultural markets, the company produces a range of telescopic handlers and the unique Fastrac tractor. JCB also manufactures the Teletruk forklift for the industrial sector. For the U.S. Army, JCB is currently producing the High Mobility Engineer Excavator (HMEE) an innovative, high-performance, multi-purpose, armored backhoe loader, capable of traveling with a military convoy, on or off the highway.

JCB has won more than 50 major awards for engineering excellence, exports, design, marketing, management and for environmental care. www.jcb.com

###

Contacts:
Lucy Flinn
Ogilvy PR Worldwide
678.602.3833
lucy.flinn@ogilvypr.com

Karen Guinn
JCB-The Americas
912.447.2033
karen.guinn@jcb.com



See the JCB Dancing Diggers on YouTube: http://www.youtube.com/watch?v=UYLGA6HnL9U

For more information, see attachment below for JCB Fact Sheet.
Downloads:
jcb_fact_sheet1.doc

Contact Info

Contact Name: Leslie Falzone

Company: Ogilvy Public Relations

Phone: 404.881.2318

E-mail: leslie.falzone@ogilvypr.com