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Release Date: 04.17.2015 | Location: All Metro Atlanta | Organization: Atlanta Falcons Youth Foundation

Atlanta Falcons Youth Foundation Awards $1.4 Million in Grants to Improve Youth Fitness

The Atlanta Falcons Youth Foundation (AFYF) has awarded grants totaling $1.4 million to 13 organizations that increase access to affordable, healthy food for Georgia families and increase the time kids spend in physical activity.

“We are excited to see so many leaders throughout the state of Georgia rising up to improve youth fitness,” said John Bare, vice president of The Arthur M. Blank Family Foundation, of which AFYF is an affiliated fund. “Our partners are giving kids and families what they want – more healthy choices and more opportunities to get into the game.”

Through its Falcons Fitness Zone Awards, AFYF is investing in eight organizations using innovative approaches to increase the time kids spend in physical activity, including team sports, free play and cycling.

Through Food Oasis Awards, AFYF is investing in five organizations using creative approaches to help more families eat, cook and grow fresh fruits and vegetables. Learn more about the Georgia Food Oasis campaign at


Falcons Fitness Zone Awards

Kids & Pros

$144,700 to partner with the Atlanta Falcons in delivering Heads Up Football Clinics, Parent Informational Session, Moms Clinics, coaches clinics, training for player safety coaches and summer camps reaching 7,000 youth, 3,000 parents and 1,500 youth coaches.

Good Sports

$130,000 over two years to donate at least $260,000 worth of equipment to groups seeking to remove barriers to participation in physical activity for at least 13,000 youth across GA.

National Council on Youth Sports Safety

$72,800 to launch the Protecting Athletes and Sports Safety (PASS) National Tour with an Atlanta Community Huddle on Concussions.

GENYOUth Foundation

$50,000 for Fuel Up to Play 60 mini grants to GA schools participating in the GA SHAPE Power Up for 30 program.

BeltLine Bike Shop

$30,000 over two years to increase participation at the Beltline Bike Shop in English Avenue from 50 to 72 youth and for operating support and technical assistance.

East Point Velodrome

$5,000 for the 2015 Youth Cycling League, serving more than 100 youth ages 8 – 16.

Horizons Atlanta

$7,500 to provide swimming lessons to 425 elementary students during a six-week summer program.

The 411 Brand

$12,500 to deliver dance, golf and sports programming to more than 100 youth in Falcons Fitness Zone neighborhoods.


Food Oasis Awards

Georgia Organics

$815,000 over three years to launch the statewide Georgia Food Oasis campaign and to increase the number of schools participating in the Georgia Farm to School program.

Southeastern Horticulture Society

$114,000 to launch two new Westside Food Oasis projects, the Atlanta Veterans Farmers Market and the Urban Fresh garden.

Children’s Healthcare of Atlanta

$36,200 to expand the Strong4Life School Nutrition Program to 600 schools across Georgia.

Global Growers

$7,500 for a Food Oasis summer fellow placed within The Local Source, supporting innovative approaches to distribute more local, fresh produce through area school systems and healthy corner stores programs.

Wholesome Wave Georgia

$2,500 for an advocacy campaign designed to increase healthy-food options for SNAP families and to increase the number of SNAP families using the double-coupon program at GA farmers markets.


About the Atlanta Falcons Youth Foundation

Investing across Georgia, the Atlanta Falcons Youth Foundation helps nonprofit organizations reduce childhood obesity and improve youth fitness. The foundation was established in 1985 to serve as the philanthropic arm of the Atlanta Falcons. Since Arthur Blank acquired the Atlanta Falcons in 2002, the foundation has grown to be the largest owner-funded foundation in the National Football League, providing more than $20 million in grants to nonprofit organizations across the state of Georgia. For more information on the Atlanta Falcons Youth Foundation, go to or follow us on Twitter at @BlankFoundation.

Contact Info

Contact Name: John Bare

Company: Atlanta Falcons Youth Foundation

Phone: (404) 367-2062